Autotech Recruit to Sponsor Santa Pod Raceway

Autotech Recruit to Sponsor Santa Pod Raceway

This article was originally published on 26 January 2015

We are very pleased to announce that Autotech Recruit has signed a two-year sponsorship with Santa Pod Raceway, the home of European Drag Racing and host to the televised FIA/FIM European Drag Racing Championships.

Santa Pod is located on the border of Northamptonshire and Bedfordshire and is one of the biggest attractions in this area of England. The venue hosts over 50 events during the race season, including: national drag race meetings, modified car shows (The Fast Show and USC), VW Beetle & Camper festivals (Bug Jam and Big Bang), Japanese performance car events (JapShows), retro & classic car events (Dragstalgia and Retro Show), Run What Ya Brung (RWYB) & Drift What Ya Brung (DWYB) public track days and more.

“There is a great synergy between our company and Santa Pod. The venue regularly attracts very large audiences. A vast number of spectators have some affiliation with motor industry and a lot of them work as vehicle technicians. This gives us an excellent opportunity to introduce our recruitment agency to relevant people”, explains Gavin White, Autotech Recruit’s Managing Director. “The UK economy is battling shortages in skilled staff and automotive sector is no exception. Our business is built on helping “fast-fit” outlets, independent garages and dealers in finding the right technical staff as fast as possible and we believe sponsorship of Santa Pod Raceway will let us grow our business by reaching new audiences”.

Caroline Holden, Santa Pod’s Commercial Manager, is delighted to introduce Autotech Recruit as a new sponsor. “We are pleased to welcome a successful local company to Santa Pod. There is an undeniable correlation between our target markets and we’re certain that exposing their brand to our fans will bring mutual benefits. Autotech Recruit is unrivaled in their field and we're proud to be part of their business growth plans”.

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