Autotech Recruit has unveiled our new look logo and strapline, which is being supported by a fully integrated advertising campaign, to firmly establish our position as the UK’s only specialist agency to supply temporary and permanent MOT testers and technicians.
The “We keep workshops running” strapline underpins Autotech Recruit’s status as the go-to automotive workforce solutions provider for temporary, contract and permanent positions.
Away from the stereotypical image of a recruitment agency, Autotech Recruit’s offering is completely different as improving workshop’s productivity is at the heart of our business. “It’s important that we channel this message correctly,” comments Autotech Recruit’s MD Gavin White. “We know what it takes to keep a garage working in times of staff shortages, and how an MOT tester taking a sick day or holiday can cost a company £££’s. We have a vast network of temporary MOT testers and vehicle technicians at our fingertips, whose services we can place immediately to ensure productivity is maintained at all times.”
The new advertising campaign, which will be featured in national trade media will not only showcase this unique offering to a wider audience, but raise awareness of Autotech Recruits’ UK-wide network of both temporary and permanent workers who can provide any level of cover.
“The rationale is simple,” concludes White, “our temporary MOT testers and technicians are here keep workshops running.”
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